Markus – selfP – for selfPublishers

Substack Decoded

Post author:Markus
Post published:2022-02-22
Post category:Data

What Substack wants you to know - and what not Just a couple of months ago, Substack-founder and CEO Hamish McKenzie boasted of 1 million Substack subscriptions. The ten most…

selling super subs by phone

Multi-User-Super-Subs

Post author:Markus
Post published:2021-04-03
Post category:how to

selling super-subs by phone, pic by Daniel Reche on Pixabay About A Ubiquitous Tactic That Doesn't Work But Leads to Something Which DoesCurrently, in the world of legacy publishing, there…

www.julianhuke.com

This Creator Rocks the World of Online Marketing

Post author:Markus
Post published:2021-02-28
Post category:Allgemein

pic: www.julianhuke.com Ten years ago some 200 people visited a small conference with a boisterous title in Hamburg. Online Marketing Rockstars conference 2011 took place in a private law school.…

Yoann Lopez

The Newsletter That Comes With An Equity Portfolio

Post author:Markus
Post published:2021-02-14
Post category:Cases
Post comments:0 Comments

This might look as the stock market chart of a very profitable investment. In fact, the graph shows the growth of subscribers of a paid newsletter about stock markets, shares…

Newsletter Monetization Strategy: Half Free, Half Paid. But the Other Way Round

Post author:Markus
Post published:2021-02-06
Post category:Cases

About B2B PublishingIn general, I think creators addressing a B2B audience, covering business topics for business people, tend to be more successful when it comes to monetization via payments from…

German Publishers Sell Paid Content Worth Above €700m a Year

Post author:Markus
Post published:2021-01-08
Post category:Data

Each year in its #1 issue, published at the beginning of January, pv digest estimates the turnover German publishers generate by selling their paid digital products.The €-figures are based upon…

Just Ask!

Post author:Markus
Post published:2020-12-29
Post category:how to

order forms. so boring, dull and unattractive - so necessary, powerful, effective Don't Forget the Order Form A long time ago I was working at a mail order company. (For…

A Podcast About the Dark Side of the Internet Is a Bright Spot in the Universe of Monetizing Creators

Post author:Markus
Post published:2020-12-02
Post category:Cases
Post comments:0 Comments

True Crime Stories & The InternetThe Internet is a strange place. There, we spend hours and hours as consumers, researchers, communicators, entertainers and entertainment-addicted visitors. And all the time –…

Can the 1,000 Fans Idea Save Musicians? Zoom Helps Monetize Video-Calls. A Labor Union for Influencers? An OF-Creator That Wowed Me – suggested reading

Post author:Markus
Post published:2020-11-22
Post category:Link tips

Music industry analyst Marc Mulligan recommends the '1,000 True Fans' idea as a solution for event- and merch-revenue deprived musicians. The leading online conferencing platform Zoom has launched onZoom, a…

Are You a Journalist Thinking About Going Solo? Then Read This!

Post author:Markus
Post published:2020-11-01
Post category:how to

Thomas Baekdal is one of the most original and inspiring thinkers in the world of audience-monetizing creators. Not only that he frequently publishes (very) long reads on the media and…