selling super-subs by phone, pic by Daniel Reche on Pixabay About A Ubiquitous Tactic That Doesn't Work But Leads to Something Which DoesCurrently, in the world of legacy publishing, there…
pic: www.julianhuke.com Ten years ago some 200 people visited a small conference with a boisterous title in Hamburg. Online Marketing Rockstars conference 2011 took place in a private law school.…
This might look as the stock market chart of a very profitable investment. In fact, the graph shows the growth of subscribers of a paid newsletter about stock markets, shares…
About B2B PublishingIn general, I think creators addressing a B2B audience, covering business topics for business people, tend to be more successful when it comes to monetization via payments from…
Each year in its #1 issue, published at the beginning of January, pv digest estimates the turnover German publishers generate by selling their paid digital products.The €-figures are based upon…
order forms. so boring, dull and unattractive - so necessary, powerful, effective Don't Forget the Order Form A long time ago I was working at a mail order company. (For…
True Crime Stories & The InternetThe Internet is a strange place. There, we spend hours and hours as consumers, researchers, communicators, entertainers and entertainment-addicted visitors. And all the time –…
Music industry analyst Marc Mulligan recommends the '1,000 True Fans' idea as a solution for event- and merch-revenue deprived musicians. The leading online conferencing platform Zoom has launched onZoom, a…
Thomas Baekdal is one of the most original and inspiring thinkers in the world of audience-monetizing creators. Not only that he frequently publishes (very) long reads on the media and…
Jerry Dyer, self-publisher of BIG JET TV, supported by thousands of paying members Planespotting I am living quite near to Hamburg Airport. After 15 minutes of walking I can reach…